Participation in the international exhibition and forum INTERCHARM 2025

The INTERCHARM Professional site has hosted not only an international exhibition and forum of aesthetic and hardware cosmetology, professional care, equipment and tools for clinics, wellness centers, spas, beauty salons and private cosmetology specialists for the 27th time, but also a diverse and comprehensive business and scientific program.

The analytical conference "The market of cosmetology and medical products in Russia" aroused great interest among the participants. The organizers managed to gather specialists from different areas of the beauty market in one place. The review of the main trends in the aesthetic medicine market in Russia turned out to be multifaceted and covered the market from different angles.

The speakers of the marketing agencies presented interesting statistical data over the past few years on the most in-demand injectable products (fillers, biorevitalizants, botulinum toxins) and a forecast for new products with collagen, polylactic acid, HDPE and others that are actively occupying the market.

The analytical conference brought together the main market participants. Manufacturers, distributors and managers and owners of beauty clinics, doctors from different regions of Russia were present. A lively dialogue took place during the discussion of the report by Evgenia Zinovieva, Chairman of the Association, on the safety and quality of cosmetic medical products. The activities of the Association aroused great interest among all participants of the event. There was a discussion about the sale of unregistered injectable drugs, the problems of marketplaces and the provision of services in "places without a medical license."